I am so excited and feel very lucky to be able to bring this review to you today. This is not your usual bar of chocolate – it’s produced with the backing of the United Nations Development Programme. Not only that, but it’s part of a very interesting experiment!
Hands up then, which one of you can resist a chocolate experiment? … I thought so! Let me introduce you to The Other Bar.
Let me start this by letting you all know that I received this bar of chocolate for free. I wasn’t asked for anything other than a review, and I specified that I’d be open and honest about it. Many thanks go to The Other Bar on Instagram for sending this out!
So as I said, The Other Bar isn’t a normal bar of chocolate. It’s a chocolate bar with a mission. It’s been backed by the United Nations Development Programme and the FairChain Foundation with the goal of fighting farmer poverty.
The chocolate is part of an interactive experiment. Each bar of chocolate comes with a QR code for a digital token – and you, the consumer, gets to choose what happens next. You can either choose to get 25p off your next bar of chocolate, or you can put your token to good use and pay it towards a new cocoa tree for a farmer. Four tokens = a new tree.
Farmers only get 3% of the value of the cocoa used to make the chocolate sold in shops, which leads to the majority of cocoa farmers not earning living incomes. The Other Bar ensures farmers are paid prices that meet real income needs – and they receive it faster.
There’s some more information about this project on their website, TheOther.Bar – but to get a feel for the overall project, I’d recommend you try one of these little articles first:
- UN launches its own chocolate bar to combat farmer poverty
- This new blockchain chocolate bar is brought to you by the UN
- The chocolate bar launched to tackle inequality in the supply chain
I wouldn’t be sharing so much about this project if the bar wasn’t any good… But both myself and the husband really liked this chocolate. It disappeared embarrassingly quickly!
The Other Bar Milk is a little parcel of creamy deliciousness, made with the finest quality, organic Ecuadorian cocoa that’ll have you coming back for more.
Opening the packet, the bar gives off a deliciously rich and creamy cocoa scent. I thought there was a very slight touch of earthiness in the background, and to me it smelt great.
The bar doesn’t have the sharpest snap ever, but it’s not soft or particularly muffled either.
On eating a piece (or a whole bar, who’s counting?), the chocolate melts slowly and smoothly. I found there was an element of fatty cocoa butter to it too, giving a richly satisfying mouthfeel.
The flavour here is lovely – they’ve made a genuinely delicious chocolate with a mildly flavoured cocoa. There’s no bitterness here and it’s not too sweet either. For me it’s actually spot on and ridiculously easy to eat.
Milk chocolate lovers, please don’t be put off because it’s a 50% cocoa bar. I think you’ll be pleasantly surprised. This bar is super palatable and will definitely suit a whole range of chocolate preferences.
That’s because the cocoa that’s being used here isn’t over-roasted – there’s no bitterness, and there’s also no overridingly obvious character to the chocolate. It’s not deep and tangy with berries, it’s not rough and earthy. It’s just… delicious chocolate, with a very light tang on the back end.
Both Mr. E3 and I demolished this bar in a very short space of time. It’s a great quality, great tasting bar.
To Sum Up
This is a great tasting chocolate with a great intention at heart. I’d happily eat it again without a second thought.
I do admit to being a little put off by some of the design elements they’ve used, and I’m not a fan of the wording choice. (“Radical” doesn’t resonate well with me and I feel like the word is a little too negatively politically charged, but that’s just my personal reaction to it). You can find them on social media with the tag #radicalequality.
I’d also like the website to be a little more open. For instance, I wanted to know more about the factory where the chocolate is made – but I couldn’t see anything about it until I’d scanned my code. I’d also love to know more about the other ingredients they’ve sourced, and how.
Drop me a comment below and let me know what you think! Is this is a good idea? Do you like the concept of choosing how your money is distributed?